Lonely Noodle Shop by J&Dragon Group
With the swift advancement of the ‘one-person’ urban population, company designs and spaces that reply to the requires of solitary folks are expanding. If a person of the main road blocks in the life of today’s youth is “social phobia”, then “loneliness” is the accompanying “symptom”. J&Dragon Group has designed a themed pop-up shop, “Lonely Noodle Shop”, which attempts to soothe the “lonely” people today in the town at night by making use of a bowl of noodles for a position practical experience.
Restaurant? Working experience Store? Exhibition Place?
Situated on the 1st ground of Shanghai TX Huaihai, the Lonely Noodle Store is only open from 8pm to 2am every night time. As the slogan of the shop reads, “Give yourself a bowl of noodles to choose a crack from fact.” The Lonely Noodle Shop presents a time to recover the urban “lonely”. The limited working hrs, a golden information, a exclusive working experience and a “blind box show” prepared by the manager are all portion of a journey to mend “loneliness”. A special running technique has provided delivery to a distinctive house layout. Compartments for one person only, surrounding a phase at the heart of the space. In this article, a touching effectiveness is introduced and a bowl of “At least for tonight, you won’t be alone” is served to you.
An impressive practical experience
The all round façade of the shop is interspersed with polished metal scaffolding, as if the city had been entire of buy, still marginally chilly. The stainless steel scaffolding installations at the entrance, alongside one another with the luminous gentle strips, type the only lighted interface on the road late at night time.
The display on the other facet of the shop tells the town about the emotion of “loneliness” in the night via a paragraph of golden phrases that hit the coronary heart.
Prior to moving into the shop, meandering strains guideline the ready stream of people today by means of the scaffolding, a little spatial constraint that evokes a psychological response and sets the phase for the up coming journey.
Coming into the primary place, the ‘lonely’ individuals with their numbered playing cards are steadily guided to the corresponding numbered rooms by way of linear strips of light-weight in the aisles, a dimly lit journey that, among gentle and shadow, immerses the human body and mind in the anticipation of the subsequent journey.
The transition from the corridor to the separate consuming region is offered in the sort of a curved revolving doorway. When the door opens, the lights appear on, illuminating a totally distinct space from the preceding one particular. The therapeutic inexperienced color can make consumers more at ease and relaxed, immersing themselves in the ambiance of the space and experiencing a bowl of noodles for a whilst.
The just one-human being booth appears to be to wrap the human being in it, with music enjoying and an emotionally evocative greeting in front of the monitor that immerses the system and brain, adopted by a “Blind Box Show” session that culminates in an immersive working experience by the window of the display screen. The central stage area is a focused area. The top is a circular house that unites quite a few private rooms. A bowl of noodles, a tune and a efficiency that heals all people who will come here.
For the duration of the two-month procedure, the Lonely Noodle Shop has come to be 1 of the warm subjects in Shanghai, attracting numerous youthful folks by social media to expertise it. With the speedy modifications and improvements in the commercial room industry, expertise will continue on to be emphasized. This ground breaking case is a exceptional attempt, and the layout will present more choices underneath the new enterprise manner.
Project Name: Lonely Noodle Store Venture Space: 138 Sq. Meters Locale: TX Huaihai, Xuhui District, Shanghai Completion Time: 2021 Structure Firm: J&Dragon Group Design Director: JASON CHAN Chief Designer: ELLA Inside Structure: XIAO LEI, A BAO Photography: CreatAR